What is a poster? A poster is a street indicator that is utilized in the present as a simple marketing tool for singers, artist, politics, all kind of events and causes (like environment causes, social causes…). Poster word originates from “poster”, which comes a being an indication that is put on a shaft. Be that as it may, thus gets from the Latin. Specifically, it is the aftereffect of the total of two sections: “postis”, which is synonymous with “post”, and the addition “er”, which specifies “agent”.
In that sense the importance of a poster remains to advertise on streets or open spaces, in order to sell ideas, products, brands, etc. people have created a new dimension utility for the posters, without knowing and it’s because they framing the posters as the decorative object for their office and house which can last for many years and is of great impact for a brand especially.
Now you know the origin and importance of a poster in advertising and marketing, in this sense the impact that can produce a poster as imagine, is tremendous. In this sense, the poster printing has an essential tool for selling ideas, especially if we consider the long-term visual impact it can generate on people’s sensory fiber even.